Brand Manager (Dry Mix & Masonry) - Military Veterans
at CRH
Job ID: 506521
Oldcastle APG, a CRH Company, is the leading provider of outdoor living solutions in North America with an award-winning portfolio that enables customers to Live Well Outside. Inspiring endless possibilities with enduring performance, its collection of premier building products create inviting outdoor spaces where people connect, reflect and recharge. The manufacturer’s signature brands include Belgard® and Echelon® hardscape and masonry materials; Barrette Outdoor Living® and MoistureShield® fencing, decking and railing; Sakrete® and Amerimix® packaged concrete and mortar; Techniseal® sands, jointing technologies and surface protectors; PebbleTec® pool finishes; plus popular brands of landscape and gardening materials.
Job Summary
Oldcastle APG, a leading provider of outdoor living solutions in North America with an award-winning product portfolio that enables customers to Live Well Outside, is seeking a Brand Manager of Dry Mix & Masonry for the Sakrete, Amerimix, and Echelon product portfolio across Oldcastle APG. These responsibilities include development of breakthrough marketing plans and activations that create brand love, deliver marketing results and business impact for Oldcastle APG brands. The Brand Manager is someone who has successfully led a brand project and delivered results by forging connections with new audiences and strengthening relationships with existing customers. The ideal candidate is an accomplished marketing leader, possessing sharp strategic and creative instincts. As the #1 outdoor living solutions manufacturer in North America, this role will work with a diverse set of business leaders and be able to successfully translate concepts to action and influence.
Job Summary
This is a hybrid role based out of Atlanta, GA.
Job Responsibilities
- Owns the development and execution of brand strategies for Dry Mix & Masonry product lines, ensuring alignment with the overall brand vision.
- Leads the planning, execution, and measurement of marketing campaigns across various channels, including digital, social media, print, and events.
- Develops and executes integrated marketing campaigns that support specific product lines within the Dry Mix and Masonry portfolio.
- Manages the development of high-quality brand content, including website copy, brochures, videos, and social media posts.
- Conducts market research and competitive analysis to identify opportunities and inform campaign strategies.
- Manages marketing budgets effectively and ensures campaigns are delivered within budget constraints.
- Manages multiple projects simultaneously, ensuring timely delivery and meeting deadlines.
- Works closely with cross-functional teams, including sales, product development, and communications, to achieve marketing objectives.
- Presents campaign strategies and results to all levels of the organization with priority focus at the Sales and Operations leadership level.
Job Requirements
- 5+ years of demonstrated ability in a mix of marketing, branding, product strategy and other go-to-market strategy roles.
- Bachelor's degree or equivalent experience in marketing, communication, business, or related field.
- Experience in building materials, construction, or related industries preferred.
- Analytical problem solver building strong financial models and analyzing business cases (market sizing, new offerings, P&L impact).
- Ability to navigate a complex, matrixed environment with finesse.
- Excellent communication with the ability to craft a vision and bring others along.
- Problem-solving ability to develop actionable insights from complex data and organize people to creatively solve sophisticated business challenges.
- Proficient organizational and time management skills to work efficiently without compromising quality. Exceptional attention to detail and multi-tasking capabilities.
- Team-player mentality with an openness to receive and execute feedback, collaborative approach to working with cross-functional partners.
- Excellent presentation skills and the ability to communicate confidently and professionally.
- Ability to travel up to 15% as needed.
What CRH Offers You
- Highly competitive base pay
- Comprehensive medical, dental and disability benefits programs
- Group retirement savings program
- Health and wellness programs
- A diverse and inclusive culture that values opportunity for growth, development, and internal promotion
About CRH
CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.
If you’re up for a rewarding challenge, we invite you to take the first step and apply today! Once you click apply now, you will be brought to our official employment application. Please complete your online profile and it will be sent to the hiring manager. Our system allows you to view and track your status 24 hours a day. Thank you for your interest!
Oldcastle APG, a CRH Company, is an Affirmative Action and Equal Opportunity Employer.
EOE/Vet/Disability--If you want to know more, please click on this link.
Atlanta, GA
CRH is the leading building materials business in North America and the world. Our global footprint spans 29 countries, employing 73,000 people at over 3,155 operating locations, serving customers across the entire building materials spectrum.
What do we do?
CRH manufactures and supplies a range of building materials, products and innovative solutions for the construction industry. From primary materials that we extract, process and supply, to products that are highly engineered and high-value-added, CRH is uniquely positioned to address evolving trends in global construction markets. Our products can be found throughout the built environment from major public infrastructure to commercial buildings and residential structures.
CRH Values
- People are our priority. We build enduring relationships and we care for each other 's safety and well-being.
- Character is our strength. We do what we say we live by our word and we collaborate to deliver as one team.
- Performance and our commitment. We achieve impact globally through local delivery entrepreneurial Dr. and environmental stewardship.
- Innovation is our way forward. We strive to shape the next generation of sustainable building materials and solutions.
To deliver solutions across multiple product lines CRH is structured into two Divisions:
CRH Europe and CRH Americas
CRH Americas encompasses our America's materials businesses, Architectural Products, and infrastructure products in North America.
Americas Materials : Aggregates, asphalt, cement, ready mix concrete, paving & construction services.
Architectural Products : Residential and commercial outdoor space solutions
Infrastructure Products : Infrastructure solutions for water, energy, telecom, and transportation.
Our products are everywhere you live go and work.
We build sustainable communities to connect you to the people places and things that matter.
- Infastructure : From bridges and highways to communications and utilities, we provide the infrastructure that keeps you connected and protected.
- Commercial : From sky scrapers to stadiums, we provide interior and exterior solutions to create the beautiful, functional buildings where you work, shop and play.
- Residential : From pavers for your driveway to mulch for your backyard, we provide the function you need with the aesthetics you want.
Americas Materials
We are North America’s leading supplier of asphalt, aggregates, cement, ready mixed concrete, and paving and construction services.
#1 Asphalt producer & Paver
#1 Aggregates Producer
#2 Ready Mixed Concrete Producer
#3 Cement for Production
www.crhamericas.com
A leader in our industry committed to safety and customer service.
CRH is the leading vertically integrated supplier of asphalt, aggregates, cement, ready mixed concrete, and paving and construction services in North America. Our 28,300 employees at 1,605 operating locations provide our customers with top-quality, innovative products and services.
As one of the world’s leading building products and materials companies, CRH combines the flexibility, speed and in-depth market knowledge of local businesses with the buying power, shared expertise and operational excellence of a national network.
Architectural Products
We are North America’s leading manufacturer of concrete building and hardscape products.
#1 Masonry Manufacturer
#1 Hardscapes Manufacturer
#2 Dry-mix concrete and Lawn & Garden
www.oldcastleapg.com
Our Architectural Products cover a wide spectrum of applications – from the structural masonry, used in erecting cityscapes and urban centers, to the finishing touches of a backyard oasis.
For more than 30 years, our brands, including Belgard, Sakrete, Echelon, Jolly Gardener and Amerimix, have set the standard for design, technical acumen and thought leadership in their related categories – helping consumers, design and landscape professionals craft their vision from concept to installation.
Pavers, patio slabs, stone veneer, retaining walls, architectural block, composite decking, dry mix concrete, fertilizers and mulches are but a few categories where Oldcastle APG leads the marketplace. Our customers are serviced through a network of over 180 facilities.
Infrastructure Products
Building infrastructure for today and the future.
www.oldcastleinfrastructure.com
Oldcastle Infrastructure is a leading provider of engineered building product solutions and services for North American Infrastructure projects.
We are the number one provider of concrete utility products for the telecommunication, stormwater infrastructure and energy markets in North America, and we are the leading manufacturer of structural precast elements, primarily for transportation applications and modular building systems.
We offer more than 16,000 pipe, precast, storm water, enclosure, and building accessory products. Everything we make is designed to connect communities and improve how the world works.