Assistant Director of Integrated Marketing and Communications (IMC) - Bunker Hill Community College | Bunker Hill Community College - Military Veterans
at HERC - New England
Location: Boston, MA Category: Administrators Posted On: Tue Nov 26 2024 Job Description: This position bridges the three areas of IMC, overseeing the implementation and execution of marketing and communication plans and strategies that align with the College's goals. Reporting to the Interim Executive Director of Integrated Marketing and Communications, the ideal candidate will be a seasoned professional who can represent the division and the Interim Executive Director when needed. Essential Duties and Responsibilities: Provide high-level project coordination and delivery efforts within the IMC division, including Communications and Digital Content, and Marketing and Creative Services departments. Build and manage project and communication plans, drive cross-functional team deliverables and schedules to see projects through completion, and share reports on projects and outcomes with the college community. Communicate and collaborate with project stakeholders on strategy, goals, project deadlines, approvals, deliverables, and measurable results. Oversee policies, guidelines, and procedures for the IMC division; identify and document compliance requirements related to marketing and communications for the college. Manage project tracking and reporting using IMC's project request ticketing system. Work with clients to gather relevant information. Ensure correct assignment, priority, timelines, and approvals. Coordinate ticket wrap-up and closing. Work with the enrollment management office and their CRM (TargetX) to review the communication plans within TargetX to ensure alignment in brand, messaging, and marketing efforts with the enrollment communication plans. Perform writing and editing tasks as needed, including developing the College's marketing voice and message across all communications channels, including internal and external communications. Maintain BHCC's content strategy and editorial writing quality for the website, social media, and marketing standards by working with division directors. Writing, editing, and proofreading for publications and marketing collateral as needed. Support the Interim Executive Director with special projects as needed. Opportunity to apply for telework options with the understanding that on-campus requirements may be based on need. Perform other duties as assigned. Job Requirements: Bachelor's degree required in Marketing, Communications, Public Relations or related field. Five years of experience in a professional marketing or communications setting. Excellent written communication skills and the ability to copyedit and fact-check. Demonstrated mastery of modern marketing, assessment, and outcomes. Strong project management, communication, and customer service skills. Direct experience with technical aspects of content strategy with a writing focus, including content management systems; Terminal Four CMS is a plus. Experience working with ticketing systems and management tools. OS Ticket is a plus. Demonstrated experience working with clients, assessing needs, and providing results-oriented solutions. Ability to maintain professionalism and confidentiality in any situation. Demonstrated strong organizational skills and ability to multitask on various deadlines and prioritize as needed. Able to thrive in a high volume, fast-paced environment with other IMC team members and clients at the College. Proven ability to work effectively with a diverse faculty, staff, and student population. Preferred Qualifications: Community College experience in marketing, communications, or public relations setting. Higher Education experience working in or with marketing or communications departments or related areas. Additional Information: Salary Range: $80,000.00 - $88,000.00 Non-Unit Professional position. Full State Benefits. Actual Salary Will Be Commensurate With Education and Experience. Applicants who do not meet the qualifications as noted above are encouraged to put in writing precisely how their background and experience has prepared them with the equivalent combination of education, training and experience required for the responsibilities of this position. Please note that as a condition of employment, the final candidate will undergo Criminal Offender Record Information (CORI) and Sex Offender Registry Information (SORI) background screenings in accordance with state regulations. The results of these screenings may impact the hiring decision.
Columbus, OH
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