Analyst, Advertising Performance Analytics - Military Veterans
at Hearst
Why Hearst Magazines?
Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper's BAZAAR, Popular Mechanics, and O the Oprah Magazine. We reach more than 150 million people every month in the United States alone.
But we're more than just our magazines. We engage our audience across all mediums and channels - print, digital, video and social - with sophisticated content creation, distribution and data capabilities. We create, package and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.
Your Impact:
The Analyst of Advertising Performance Analytics is responsible for assisting in managing the partnerships and analytics tools to help the Hearst Magazines' team understand digital advertising campaign performance.Working within the Campaign Management organization, they are the expert for how we track and measure individual campaign performance. Using this deal-level intelligence, they drive insights around our ad product performance and help create benchmarks to define success.
This role reports to the Manager, Advertising Performance Analytics. This person will use their understanding of data tools, digital advertising and campaign workflow to build and evangelize capabilities across the organization.
New York, NY
Hearst is one of the nation’s largest global, diversified information, services and media companies. Hearst has been innovating for more than a century, leading with purpose, integrity and a culture of care, with a mission to inform audiences and improve lives. The company’s diverse portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; 35 television stations; 24 daily and 52 weekly newspapers; digital services businesses; and more than 200 magazines around the world. Hearst is always moving forward, investing in healthcare solutions to improve patient outcomes and technology that curbs emissions; providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. With a commitment to maintaining the highest quality in its products and services, Hearst is dedicated to serving the communities it operates in, both civically and philanthropically.