Senior Admissions Counselor and Event Coordinator - Military Veterans

Reporting to the Assistant Director of Recruitment, the Senior Admissions Counselor and Event Coordinator will work with the Admissions office to develop, promote and facilitate Admissions-related on- and off-campus events that will enable prospective students, parents, educators and all other campus visitors a quality and accurate representation of the University of Minnesota Crookston.

Entry level salary starting at $50,000 - $55,000

Functions and Duties:
Recruitment of Students 50%

• Working with the Assistant Director of Recruitment, develop and implement a recruitment plan tailored for assigned territory to meet short-term and long-term goals.
• Conduct student recruitment and outreach activities on and off campus, as well as virtually.
• Plans and participates in recruitment and enrollment activities, including: open houses, regional presentations, orientation programs, career days, regional and national college fairs, virtual events, and build brand awareness and reputation.
• Develops and presents public presentations designed to promote the University.
• Meets with prospective students and parents to provide individual counseling on educational options and alternatives.
• Monitors student behavior trends and adjusts recruiting plan accordingly.
• Reviews applications and makes admissions decisions based on academic requirements and program choice compatibility.
• Engages in extensive phone calls to applicants within assigned recruitment territory.
• Meet individual recruitment goals and objectives.
• Anticipates and responds to the needs of guests from diverse cultures and backgrounds.
• Participates in advancing UMN Crookston efforts to build an inclusive and respectful campus community.
• Participate in training programs to develop professionally and become fully informed about the University and recruiting strategies.
• Maintain a working knowledge of current UMN Crookston degree programs, policies, and major content.
• Will work with technology, such as CRM's (Slate), and student records databases.
• Performs other duties as assigned.

Admissions Event Coordinator 50%

The Admissions Event Coordinator is responsible for supporting the Office of Admissions, primarily focused on the development and execution of yield focused admissions activities with particular focus on:

• Serve as primary point of contact for all University Admissions events (on campus, off campus, and virtual events)
• Responsibilities include planning, staffing, facilitating, executing, and managing all aspects of the event.
• Serve as primary point of contact for the Admissions Community Engagement committee.
• Assist the Admissions Counselors with planning recruiting or yield events in their territory.
• Develop and oversee execution of large-scale events and information sessions for prospective families and large groups.
• Work closely with leadership to assist with visit programs, Open Houses, and Receptions.
• Responsible for follow-up communications pre and post program with all prospective and applicants including family visitors.
• Conduct campus tours as needed.
• Evaluate program success through frequent assessment; provide reports to Leadership highlighting successes and recommendations for improvements.
• Work closely with University Relations and Marketing on all communication needs for Admissions events.
• Ensure that communication is being executed through SLATE, USPS, and digital marketing.
• Work with the Director of Admissions to Identify program needs and ideas for areas of Admissions and Enrollment Management
• Work closely with Director of Admissions, Associate Director of Admissions, and various colleagues to execute University-wide programs and provide necessary support.
• Develop and maintain a working knowledge of University of Minnesota Crookston policy, academic programs, history and associated details.
• Represent University of Minnesota Crookston in a professional manner at various functions as required.
• Evening, weekend, and night work is required at various times throughout the year.
• Perform other duties as assigned.

Minimum Qualifications:

• BA/BS degree plus at least four years of relevant experience, or master's degree plus at least two years of relevant experience.
• Valid driver's license
• 1-3 years experience as Admissions Counselor.
• Demonstrated success in core admissions responsibilities.
• Demonstrated experience coordinating at least one significant admissions program.
• Demonstrate significant contributions to the attainment of institutional enrollment goals including adding to the collaborative nature and teamwork of the Admissions Office staff.
• Proven ability to work collaboratively with faculty, student affairs educators, staff, prospective students, and families.

Preferred Qualifications:

• Master's degree plus at least two years of relevant experience working in college admissions, college counseling, or in related areas of higher education.
• 2 years experience as Admissions Counselor.
• Demonstrated success in core admissions responsibilities
• Demonstrated event coordination.
• Experience organizing and planning programs and public presentations.
• Demonstrate significant contributions to the attainment of institutional enrollment goals including adding to the collaborative nature and teamwork of the Admissions Office staff.